The Macallan is a one of the world’s best selling Single Malts, first and foremost, of course because of the consistent quality and smoothness of it’s drams. At the same time, speak to any whisky lover or writer, and they will tell you that Macallan really knows how to throw a party, from it’s great press events, and great marketing campaigns and product ideas, Macallan is one of the most innovative Scotch brands in reaching a whole new generation of whisky drinkers. We are very happy that through working with the brand, we are able to learn more about it’s wonderful history, heritage and brand assets, and have fun at it’s wonderful product launch parties such as this one.
麥卡倫是世界最受歡迎的其中一個單一麥威士忌品牌，因為產品穩定的品質，以及所有威士忌愛好者與記者都知道的，不管在世界的哪個地方，麥卡倫都是一個相當會辦派對與活動的品牌，推廣自己的產品與品牌。我們很開心透過與麥卡倫合作，可以更認識這個蘇格蘭相當具創新能力的威士忌品牌背後的豐富歷史、產品創新，以及體驗它豐富的品牌資產。當然，我們也很享受可以參加麥卡倫的品牌活動，現場體驗它相當迷人的魅力！
