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 品牌 = 商業與創意的完美平衡

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Johnnie Walker Blending Lab Experience

Johnnie Walker Blending Lab Experience

As part of our research on Scottish whisky industry, David was invited along with Weeknight editor David Willson to the Johnnie Walker Blending Lab to experience the art of blending first hand. Upon arrival, David and David were served Johnnie Walker’s Double Black on...

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20 for future annual gathering

20 for future annual gathering

For us, the association with "20 for future" has been quite a journey, from being invited to work on the CSR communication for SunFar, for which we came up with the name “20 for future”, to communicate SunFar’s own CSR activities, but SunFar Chairman Mr. Wu liked the...

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The Armoury HK 5th Anniversary

The Armoury HK 5th Anniversary

If you are a gentleman who doesn’t think of clothing as just an uniform or something to put on before you head out the door, and haven’t heard of The Armoury in Hong Kong, you don’t know what you are missing. We have been tracking and following what the Armoury has...

read more

“Branding is the process of connecting good strategy with good creativity.” - Marty Neumeier

品牌背後故事 Blog behind brands

Johnnie Walker Blending Lab Experience

Johnnie Walker Blending Lab Experience

As part of our research on Scottish whisky industry, David was invited along with Weeknight editor David Willson to the Johnnie Walker Blending Lab to experience the art of blending first hand. Upon arrival, David and David were served Johnnie Walker’s Double Black on...

read more
20 for future annual gathering

20 for future annual gathering

For us, the association with "20 for future" has been quite a journey, from being invited to work on the CSR communication for SunFar, for which we came up with the name “20 for future”, to communicate SunFar’s own CSR activities, but SunFar Chairman Mr. Wu liked the...

read more
The Armoury HK 5th Anniversary

The Armoury HK 5th Anniversary

If you are a gentleman who doesn’t think of clothing as just an uniform or something to put on before you head out the door, and haven’t heard of The Armoury in Hong Kong, you don’t know what you are missing. We have been tracking and following what the Armoury has...

read more